Local Original Artists
Local artists and musicians serve as pilgrims introducing 'A' in STEAM to our communities. We have access to the best original musicians in New England and are passionate on supporting them through their creative process and journey.
The biggest challenges facing local musicians often include lack of access to quality venues, as well as the constant grind to attract a consistent audience and build a following without significant marketing resources. That's where the Local Beacon comes in to help. We are here to boost marketing for these talented artists.
Live music can lead to higher sales, with some restaurants reporting a 25% increase in revenue on nights with live music. This is because live music can encourage customers to stay longer and spend more money on food and drinks. Musicians help establish a unique identity for a restaurant, with 70% of customers associating specific music genres with restaurant brands. Hosting live music can promote the local music scene, which can be good for the restaurant's local reputation. Artists may post their gigs on social media, and customers may share their experiences online, which can help build awareness for the restaurant, and help attract new customers.
We have relationships with some of the best musicians in New England including New Hampshire and Massachusetts, some of which can perform solo or duo or as full bands. You can view some of our past events showcasing local original artists here. We create content that promotes the event, use multiple digital channels to promote the artist and help them at the venue with anything they need including equipment load in and setup, as well as sound engineering.
