The biggest challenges facing local musicians often include lack of access to quality venues, as well as the constant grind to attract a consistent audience and build a following without significant marketing resources. That's where the Local Beacon comes in to help. We are here to boost marketing for these talented artists.
Live music can lead to higher sales, with some restaurants reporting a 25% increase in revenue on nights with live music. This is because live music can encourage customers to stay longer and spend more money on food and drinks. Musiccan helps establish a unique identity for a restaurant, with 70% of customers associating specific music genres with restaurant brands. Hosting live music can promote the local music scene, which can be good for the restaurant's local reputation. Artists may post their gigs on social media, and customers may share their experiences online, which can help build awareness for the restaurant, and help attract new customers.